Podcasting Made Simple: Amplifying Your Wellness Message with James Healy
Nov 22, 2024"Audio actually has a higher empathic connection than video does, your brain can hear emotions. They're hearing your voice in their ears, straight to their brain. It's so impactful... it's right there in your voice."
In this valuable episode of the Wellness Center Creators podcast, hosts Anna Rudel and Kendall Hagensen welcome James Healy, an experienced podcast producer who brings a unique perspective from his background in wellness tourism and outdoor leadership to the world of podcasting.
The conversation begins with James sharing his journey from running Mountain Fit, a wellness-focused hiking tour company, to becoming a podcast producer. This transition provides valuable context for understanding how wellness professionals can effectively use podcasting to connect with their audience.
A significant portion of the discussion focuses on debunking common misconceptions about podcasting. James emphasizes the accessibility of modern podcasting technology: "The technology has gotten more accessible and easier... You can use your phone really to record an episode, and it sounds pretty good." He also highlights an important finding about audio content: "Audio actually has a higher empathic connection than video does. Yale did a study a bunch of years ago, and there's something that happens in your brain where you can hear emotions."
The episode takes an especially interesting turn when discussing private podcasting, introducing many wellness professionals to this powerful tool. As James explains, "Private podcasts can be used as a lead generator... you could use it for exclusive content... maybe some guided sessions on some of the health and wellness that you provide." He outlines various applications, from patient education to employee onboarding.
One of the most valuable insights shared is about the practical aspects of podcasting: "You could do an episode in about 20 minutes... Where you would record it and then you would be able to take that file, upload it... and then it automatically gets syndicated out to all the different platforms." This demystifies the production process and makes it more approachable for busy wellness professionals.
The conversation also covers the investment required to start podcasting, with James providing practical advice about equipment and hosting needs. He explains that while high-end equipment is available, quality content can be created with minimal investment, making podcasting accessible to practices of all sizes.
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About James Healy
James brings a rich background in digital communication and marketing, podcasting, and health and wellness.
He helps professionals across various industries, including health and wellness, amplify their message and connect with their ideal audience through podcasting. As the owner of McLean Media, James is passionate about making podcasting accessible to anyone, regardless of budget or technical expertise.
With a unique perspective from his diverse experiences, including running MountainFIT, a hiking tour company that offered health-focused adventures across the globe, James merges outdoor leadership, wellness tourism, and marketing to offer a holistic approach to digital communication.
James makes his home in Bozeman, Montana and loves to play outdoors as often as he can with his son Dutch.
James’s Website and Links
- Website: https://www.mcleanmedia.com
- Mini podcast: Persuasive Podcasting Insider
- LinkedIn: https://www.linkedin.com/in/jameshhealy/
About Anna Rudel
Anna Rudel, L. Ac is the owner and founder of Lokahi Acupuncture Clinic in San Jose California, founded in 2003. Anna is a master organizer and clinician, and as a Coach she specializes in working with Clinic Owners in the state of California, and Acupuncturists and Acupuncture Clinic Owners, or groups wanting to add Acupuncture worldwide, as well as teams that need support with employee retention and satisfaction. Born in the UK, Anna has traveled extensively in Asia and now has a thriving multi-practitioner clinic in the US!
Anna's Website and Links
- Website: https://lokahiacupuncture.com/
- Learn Group Coaching: https://www.wellnesscentercreators.com/group-coaching
- For info about Individual Coaching: https://www.wellnesscentercreators.com/individual-coaching
About Kendall Hagensen
Kendall is a Somatic Mental Health Therapist, Multidisciplinary Clinic Owner and Business Coach. She specializes in, and is passionate about, working with healthcare professionals to create the businesses of their dreams. Big goals always have a psychological component beneath the surface, so Kendall uses her background in Somatic Psychotherapy and EMDR Therapy mixed with Business Coaching tools to help clients develop a healthy relationship with their business and their strength as a leader.
As someone who lives with a chronic illness herself, Kendall feels that health happens best within community, which is why she takes a holistic, integrative, and collaborative wellness approach to her personal and professional life.
Kendall’s Web/Social Links